Whole Foods’ Basalt store will be scaled-down market and is expected to open in summer 2011

ASPEN BASALT REAL ESTATE — Whole Foods Market intends to open a 25,000-square-foot grocery store in Basalt within the next 18 months, the company’s top executive in the region said Monday.Will Paradise, Rocky Mountain region president, said Whole Foods signed the lease last week with Joseph Freed and Associates LLC (JFA) for the new store at the Willits Town Center development. An earlier deal for a 44,000-square-foot market at the same site fell through when the developer’s financing dried up in the recession.Paradise said the 43 percent decrease in the proposed store’s size reflects the realities of today’s economy. The company is shrinking the size of its new stores. Whole Foods has opened several smaller stores in recent months, including a similarly sized one in Maui and two in Santa Cruz, Calif., that are less than 25,000 square feet…To put the store’s planned size into perspective, the Basalt City Market is about 52,000 square feet.
By Scott Condon, Mar. 9, 2010 Aspen Times

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